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13.03.2025

Case study:
The Souled Store × Borzo

India's largest pop culture brand shares their feedback on Borzo delivery services
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Contents

About the client

The Souled Store is India’s sargest pop culture brand, offering everything from fandom merchandise to fashion essentials.
With over 36 stores across India, 200+ global licenses (including One Piece, Naruto, and Marvel), and a valuation of $98.6 million, the brand has become a household name for fans and fashion lovers alike.
“Overall, using Borzo has made a huge difference for us.”
— Bhavya Raj
Founder’s office, The Souled Store

💬 Why did you choose Borzo?

BR: “As we began scaling our hyperlocal deliveries from our stores, we needed a delivery partner that could handle our growing demand while maintaining a high level of service.

Our main goal was to ensure fast, reliable deliveries to customers in specific locations without compromising on quality. We wanted a solution that could integrate seamlessly with our operations and help us fulfill orders quickly. Hence, we went with Borzo.”

💬 What do you like about Borzo?

BR: “What really stood out about Borzo was the consistency and speed of their problem resolutions.

The delivery times are reliable, and our customers appreciate the transparency in tracking their orders. If there’s ever an issue, they’re quick to resolve it, and that’s helped maintain our relationship with customers.”

💬 How would you summarize your experience with Borzo?

BR: “Overall, using Borzo has made a huge difference for us.

It’s not just about getting the products to customers on time — it’s about building trust and enhancing our customer experience. We’re really happy with the service and excited to continue using it as we grow.
🌟 Looking ahead
What’s next for The Souled Store x Borzo?
Borzo continues to support The Souled Store as they grow, helping them deliver not just products, but a promise of quality and reliability to every fan, every time.
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