24.07.2024
Borzo Connect Conference 2024 Unveils Outsourced Logistics as the Secret Superpower of SMBs
Discover the insights from the Borzo Connect Conference in Mumbai, where experts Eugene Panfilov and Krunal Sodha discussed how outsourced logistics can be a strategic advantage for SMBs. Learn about Borzo's tailored solutions and their impact on business growth.
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SMB’s Secret Superpower Revealed at BCC 2024
More than 1,000 small and medium-sized business (SMB) owners and managers gathered at the Borzo Connect Conference at NESCO, Mumbai, India on June 21, 2024. The conference was a platform for industry experts to address critical challenges faced by SMBs. As part of the 12 keynote speeches delivered by top industry experts, two distinguished speakers—Krunal Sodha, Head of Operations at Borzo, and Eugene Panfilov, Managing Director at Borzo—addressed "Outsourced Logistics: SMB's Secret Superpower." They offered a strategic road map for SMBs aiming to use logistics to boost their businesses.
Let us go over a few of the key points they covered in their informative talk.
Understanding Outsourced Logistics
- What is Outsourced Logistics?Outsourced logistics refers to the practice of hiring third-party companies to handle logistics and delivery services. This can range from on-demand urgent deliveries to strategic partnerships aimed at optimizing delivery routes and reducing costs.
- Importance for SMBsFor SMBs, logistics can be a game-changer. Efficient logistics not only ensure timely delivery but also enhance customer satisfaction and loyalty. Outsourcing logistics allows businesses to focus on their core operations while experts handle the complexities of delivery.
Challenges in Business Development Stages
Initial Stage
In the initial stages of business development, SMBs often rely on DIY kits and have limited resources. This makes logistics challenging, as businesses struggle to negotiate volumes effectively.
Growing Customer Base
As the customer base grows, the focus shifts to the core business. However, peak demand can cause disruptions, creating a need for a balance between handling deliveries and other business activities.
Mature Business
At this stage, delivery companies should be seen as strategic partners. Thinking strategically about logistics can help businesses stay relevant and competitive.
Deciding When to Outsource Deliveries
Initial Stage
For businesses in their initial stage, outsourcing can provide on-demand urgent delivery solutions, ensuring that products reach customers quickly and efficiently.
Growing Customer Base
With a growing customer base, outsourcing logistics can offer hyperlocal deliveries for short distances and planned same-day deliveries to meet customer expectations.
Mature Business
For mature businesses, strategic partnerships with logistics providers can lead to up to 40% price optimization. Better routing and planning ensure efficient and cost-effective deliveries.
Tips for Efficient Deliveries with Borzo
Tip #1: Identify Content and Value
Understanding the content and value of the package is crucial for determining the best delivery method. High-value items may require additional security measures, while perishable goods might need expedited shipping.
Tip #2: Rate and Choose Delivery Partners
Borzo allows businesses to rate and choose their delivery partners, ensuring reliability and quality. By selecting high-rated partners, SMBs can ensure consistent service and minimize delivery issues.
Tip #3: Determine Weight
Accurately determining the weight of the package is essential for calculating delivery costs and ensuring the package can be handled appropriately by couriers. Overestimating or underestimating weight can lead to delays and additional charges.
Tip #4: Provide Correct Address
A correct address significantly influences delivery speed. Ensure the address includes all necessary details such as street name, building number, floor, and any specific delivery instructions. Double-checking addresses can prevent misdeliveries and delays.
Tip #5: Package for the Occasion
Appropriate packaging for the occasion ensures the product arrives in perfect condition. Fragile items should be well-cushioned, while weather-sensitive products might require waterproof packaging. Proper labeling also helps couriers handle packages correctly.
Tip #6: OTP and Additional ID Verification
Using OTP (One-Time Password) and additional ID verification enhances security and ensures the package is received by the correct recipient. This is particularly important for high-value deliveries or deliveries that require proof of receipt.
No More Secrets with Borzo, Only Superpowers
The Borzo Connect Conference was a significant event for SMBs, providing valuable insights into the benefits of outsourced logistics. Eugene and Krunal's presentation highlighted how SMBs can leverage outsourced logistics to streamline operations, reduce costs, and enhance customer satisfaction. Borzo's tailored solutions, focusing on speed, quality, and competitive pricing, were showcased as effective strategies for different business growth stages. This only shows that efficient logistics can have significant potential for driving SMB growth and success.
Efficiency and reliability
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